The Washington Post recently ran a story that perfectly illustrates why you should view SendMyCall as an essential part of your company’s success strategy.
Now, granted, The Post’s story wasn’t about SendMyCall, or even about virtual PBX business phone systems, virtual phone numbers, virtual toll-free numbers, and the like. Rather, it was about seven characteristics exhibited by the most successful employees on the payroll at Google.
Reading through the list of seven, it was instantly obvious that certain of those characteristics would be strengthened if they were supported by the technology available from SendMyCall.
I’ll explain, but first let me offer up details of The Post’s article.
It was written by Professor Cathy N. Davidson of City University of New York. She’s the founding director of the Futures Initiative, a director of the Mozilla Foundation, and a Barack Obama appointee to the National Council on the Humanities.
Davidson’s article explored what Google discovered about its employees in the course of two studies the company conducted – one called Project Oxygen, the other known as Project Aristotle.
In Project Oxygen, Google sought to analyze every last iota of data it possessed on hiring, firing, and promoting since 1998. That, by the way, was the year the company started.
The goal of Project Oxygen was to identify the defining traits of those employees who had proven to be the best of the best at Google.
When Project Oxygen began, it was hypothesized that the most important trait among the top talent at Google would be mastery of hard skills in the fields of science, technology, engineering, and/or math.
When Project Oxygen ended, that hypothesis was discarded, having been revealed as wrong. From The Post article:
“The seven top characteristics of success at Google are all soft skills: being a good coach; communicating and listening well; possessing insights into others (including others’ different values and points of view); having empathy toward and being supportive of one’s colleagues; being a good critical thinker and problem solver; and being able to make connections across complex ideas.”
Communicating and listening well just happen to be skills that are supported and in fact increased by the use of SendMyCall telephony services.
For example, when an employee – any employee; yours even – answers an incoming call, he or she may have the skills required to do a fantastic job of communicating and listening, but those talents won’t really benefit the company if the employee is relying on a substandard business phone system while engaging in all that communicating and listening.
One problem is the words of the caller will be garbled. That will make it difficult or perhaps impossible for the employee to listen and then be in a position to bring those outstanding communication skills to bear.
Your employee won’t have this problem if the business phone system he or she is tied into is the one you get free from SendMyCall as a thank you for purchasing one or more virtual numbers and/or virtual toll-free phone numbers.Your employee won’t have this problem if the business phone system he or she is tied into is the one you get free from SendMyCall as a thank you for purchasing one or more virtual numbers and/or toll-free phone numbers.
OK, so, back to the story. Project Aristotle, meanwhile, sought to validate a hypothesis similar to the one floated by Project Oxygen, only this time it concerned successful teams instead of successful individual employees.
Once again, it was shown that soft skills are more important than hard ones. From the article:
“To succeed, each and every team member… must know they are being heard.”
And they will indeed be heard if they communicate using SendMyCall telephony tech, which supports such team-related activities as conferencing, call-forwarding, voicemails sent to email, and much more.
What you should conclude from this is that you need to make sure you properly support your great employees with world-class, state-of-the-art telephony. The best place to obtain that support is SendMyCall.